Crucial Digital Marketing Role of Selecting The Right Images For Your Website “Website visitors “read” images faster than copy. Then the brain make a split second decision whether or not this website holds the promise to meet a need. If so, a desire to know more is passed along to the conscious mind for further…
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Can a Sound Marketing Plan Produce Success on Autopilot? Success doesn’t happen by accident. At least not usually! Most small business owners have a business plan… in their head. Or, maybe somewhere down around the seat of their pants : ) Doing your business planning or marketing plan in writing is much more powerful than keeping…
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A client site offering Freemium digital photography membership and an upgrade path to paid video-based photography lessons is ready for soft launch! We are very proud to announce that www.shdlearning.com is ready for soft launch to fans of digital photography as well as those at any proficiency level from beginner to professional who would like…
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Climate Change is Real. The Great Lakes is a sensitive ecosystem, especially in the Western Basin of Lake Erie, which supports the most important fishery in the Great Lakes Region! We need to protect our drinking water, the economies that depend on the Great Lakes, and the entire environmental ecosystem involved!
The 7 Marketing Styles or Personas: Does Your Team Have Them All Covered? Commentary and Excerpt Re Article in CMO Magazine: “No Marketer Is An Island: Meet The 7 Personas Of The Modern CMO“ Marketing as a discipline these days calls for a broad range of personal styles, temperaments, or personas. Any CEO, Founder, Small Business Owner,…
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With credit to Seth Godin and http://sethgodin.typepad.com/seths_blog/2016/10/here-i-made-this.html Seth Godin’s blog today prompted some thought. What is the value of knowing that somebody made the thing? Or the value of knowing the somebody who made the thing. Or the value of knowing something was made for you. Or the value of knowing a thing was made only…
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Toledo Website Design & SEO Company Accomplishes Organic SEO Improvement in Less Than One Week! If you need to improve your search engine optimization (SEO) rank in order to get more site visitors, leads, and conversions, we can help you with that! People often want to know how long SEO work takes to show an…
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Market Leadership Myths: In the “olden days”, companies and corporations were urged to move slowly when they made changes. After all, it takes a long time to turn a big ship, right? Change is difficult, right? A leader who moved too fast could end up too far ahead of the organization and end up losing…
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What is Marketing? An old story based on asking seven blind men to describe an elephant after encountering a small part of the elephant by touch demonstrates the idea that understanding something in part is not the same as understanding it in full. Perhaps you have heard the story? It goes something like this: One blind…
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Digital Marketing Perspectives I was thinking about the veritable blizzard of “How-to-do-digital-marketing” articles online when a recent snowfall blanketed our city in white. Many people took pictures. But most of them looked the same. It’s easy to get a feel for what a lot of snow looks like in a wide shot. Yes, snow is…
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