How To Choose Between Google Ads, Social Media Campaigns, or SEO? Google Ads can be expensive unless you know what you are doing and have a highly targeted niche value proposition. Otherwise, you end up bidding against industry giants – and losing. Social Media posts are profoundly helpful if keywords and links are used wisely without sounding…
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Q: What is More Important, SEO, Website Design, Website Content, or Marketing Strategy ? A: “That Depends…” It would be important to remember why you have a website in the first place. You want more people to know about your business… right? Not only do you want them to know about the business, but you…
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Marketing is about Consumer Needs, Not About Your Company Marketing is a discipline that should inform EVERYTHING in the organization, top down. A common definition of Marketing includes the need to address the 4 P’s of Product, Price, Place, Promotion. Some current approaches add a 5th P, which is People. Marketing activities are based on…
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What is Marketing? Is It More than Selling? Hint: Start With A Deep Dive on Why Your Company Exists! Loading… Somebody on LinkedIn recently asked me for advice for a startup. I took a look at their company page and it appeared to me that they specialized in sales, although the word “marketing” comes up…
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What’s the Best Way to Manage and Train Freelancers or Employees? Hint: Start With A Deep Dive on Why Your Company Exists! Somebody recently asked me for advice for a startup regarding freelancer and employee training and management. I took a look at their company page and it appeared to me that they specialized in…
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Neil Patel, a thought leader in the SEO space, said it so well, in a recent video, that I am posting the transcript for the benefit of my SEO clients. Source: https://www.youtube.com/watch?v=wc_uo1prLg8 How Long Does SEO Take to Work For a New Website? “This is by far my most frequently asked question that I get,…
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I Fielded a Marketing Question on Another Forum Recently. You may not be selling anything related to the product in question, but my answer applies to all businesses. Read on! Q. ) “How Can I Educate Potential Customers To Buy My Antimicrobial Copper? “The product is an Antimicrobial Copper coating that can be applied…
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What is the Best SEO Provider for Your Business? How Do You Choose? The best SEO service provider is one that can rank their own website for search terms like organic SEO, organic SEO provider, or organic SEO service. You might want to also spell out SEO as Organic Search Engine Optimization. SEO for Nationwide or…
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Do Google Ads Work For Realtors or Real Estate Teams? Earlier this year, a leading Toledo Real Estate Team wanted to enter a new market area. A Google Ads campaign was created and managed around SEO research and buyer interests generated traffic and leads. We started in March and ended in August. Every month got…
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Can Your WordPress Website Provider Rank Themselves At Top on Google, Yahoo, and Bing… All at the Same Time! This website, my own website for my digital marketing services, for my company BIG Marketing Solutions LLC is currently ranking #1 – 3 on Google, Bing, and Yahoo for keywords like toledo wordpress website design. Can…
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