Tag: Website Design

Organic SEO Search Engine Optimization / Local Search Marketing Service That Work!

Created with Sketch.

Lessons from Yahoo: Incremental Change Doesn’t Work

Market Leadership Myths: In the “olden days”, companies and corporations were urged to move slowly when they made changes.  After all, it takes a long time to turn a big ship, right?  Change is difficult, right?  A leader who moved too fast could end up too far ahead of the organization and end up losing…
Read more

Getting The Most from Adwords, PPC Campaigns

The fastest way to generate internet leads is through a Pay Per Click (PPC) Campaign.  Google’s Adwords is the undisputed market leader, and many people use them, but don’t really understand how to maximize results for their budget. Targeting the right keywords is huge.  Budget is crucial and depends on average profit per sale as…
Read more

Content Marketing is Ding Dong Dead

Textual Content Marketing is Ding Dong Dead if it arrives without visual content. Long Live VISUAL Content Marketing.  Photos, infographics, memes, illustrations, and videos are just a few forms of visual content that are having a huge impact on the way people consume information. All of these visual assets will only continue to grow in…
Read more

What is Marketing?

What is Marketing? An old story based on asking seven blind men to describe an elephant after encountering a small part of the elephant by touch demonstrates the idea that understanding something in part is not the same as understanding it in full.  Perhaps you have heard the story? It goes something like this: One blind…
Read more

Digital Marketing Perspectives

Digital Marketing Perspectives I was thinking about the veritable blizzard of “How-to-do-digital-marketing” articles online when a recent snowfall blanketed our city in white.  Many people took pictures.  But most of them looked the same.  It’s easy to get a feel for what a lot of snow looks like in a wide shot.  Yes, snow is…
Read more